SHO have created a new company brochure design and additional literature for central London law firm GQ Law. Bridging the gap between a small boutique law firm and the faceless corporates of the ‘Big Law’ firms, GQ Law have made their accessible and personable approach a key part of their business brand.
Working closely with photographer Laurence Dutton we created a very clean brochure design with natural imagery, featuring partners and staff at GQ Law, that expresses the same open and engaging approach as the business. The square format brochure design was complimented by several additional items of literature relating to key services and aspects of the firm, and completed with a branded envelope.
The complete pack introduces GQ Law to new clients in one consistently branded package, with the simple square format and distinctive colourways delivering a professional and distinctive finish.